![]() ![]() Is this because Stanley enjoys a better reputation for quality and warranty than Craftsman? No, I do not view it this way, nor does anyone I know. My dad actually owned more Stanley tools than he did Craftsman tools, and over the course of my life, I believe that I have as well. Just for example, compare this to the very popular and known name of Stanley. In short, this early foundation for quality has no doubt long been a part of the company's blood, which continues to this day in the Craftsman brand. This warranty was capable of success because of the actual, genuine quality their tools possessed, and this was by design-a purposeful move by the company's leadership to establish and later cement the image of both the Craftsman brand as well as the company itself-which was the largest success, in truth. Pedigree basically means the historical line of where today's Craftsman products come from: Sears Roebuck & Co.-tools with a foundation of quality backed by a strong warranty. So, what exactly does this have to do with today's Craftsman tools and drills? That's easy. I cannot testify to the truth of whether or not its actually acceptable to bring in an old Craftsman hand tool that belonged to your grandpa and have it replaced with a new one, but I can say for a fact that I have heard something along these lines happen before.ĭoes this mean that to buy a Craftsman cordless drill guarantees one a replacement upon breakage or wearing out? No, that wouldn't be fair to the company, now would it? It is, after all, an electric tool with parts that cannot possibly outlast the user-unless said user is perhaps a daredevil who jumps canyons regularly. Sears Craftsman products have long held the “lifetime” guarantee, to always be useable or replaceable for, basically ITS lifetime. Their logic was based primarily on quality and warranty. When I was a very young lad, I remember hearing more than just a few people talk about how Craftsman products were the only tools they'd ever buy and, not only that, would often offer the reasons why without being prompted to do so. Regardless, this aspect of the brand still carries some weight, especially for the more astute and informed “craftsman.” It makes sense, then, for us to either remind you or be the first to tell you that Craftsman has long been a trusted and reputable brand and for good reasons. To learn more about how and for what purposes Amazon uses personal information (such as Amazon Store order history), please visit our Privacy Notice.If you're a younger guy, then perhaps you don't have quite the same feelings about Sears' products that others do and aren't as familiar with their lineage and history. You can change your choices at any time by visiting Cookie Preferences, as described in the Cookie Notice. Click ‘Continue without accepting’ or ‘Customise Cookies’ to decline these cookies, make more detailed choices or learn more. Third parties use cookies for the purposes of displaying and measuring personalised advertisements, generating audience insights, and developing and improving products. This includes using first- and third-party cookies which store or access standard device information such as a unique identifier. If you agree, we will also use cookies to complement your shopping experience across Amazon stores as described in our Cookie Notice. We also use these cookies to understand how customers use our services (for example, by measuring site visits) so we can make improvements. We use cookies and similar tools that are necessary to enable you to make purchases, to enhance your shopping experiences, and to provide our services, as detailed in our Cookie Notice. ![]()
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